Artificial Intelligence (AI)

6 uses of Artificial Intelligence

Human life and AI

Artificial intelligence applications: marketing
Marketing is a way of wrapping your products in sugar to attract more customers. Humans are very good at coating sugar, but what if an algorithm or robot only exists for the purpose of marketing a brand or company? You will do a great job!

In the early 2000s, if we searched an online store to find a product without knowing its exact name, finding the product would become a nightmare. But now when we search for an item in any eCommerce store, we get all possible results related to the item. It’s as if these search engines are reading our thoughts! In seconds, we get a list of all the relevant items. An example of this would be finding the right movies on Netflix.

Artificial intelligence applications: banking
Artificial intelligence in banking is growing faster than you thought! Many banks have already adopted artificial intelligence-based systems to provide customer support, anomaly detection, and credit card fraud. An example is HDFC Bank.

HDFC Bank has developed an AI-based chatbot called EVA (Electronic Virtual Assistant), created by Bengaluru-based Senseforth AI Research.

Since launch, Eva has processed over 3 million customer inquiries, interacted with over half a million unique users, and led over a million conversations. Eva can gather knowledge from thousands of sources and provide simple answers in less than 0.4 seconds.


Artificial intelligence applications: financial
Businesses rely on computers and data scientists to identify future patterns in the market. Trading depends primarily on being able to accurately predict the future.

Machines are excellent at this because they can process a large amount of data in a short amount of time. Machines can also learn to observe patterns in past data and predict how these patterns will repeat in the future.

In the era of high-frequency trading, financial institutions are turning to artificial intelligence to improve stock trading performance and increase profits.

Artificial intelligence applications: agriculture
Here’s a disturbing fact, the world will need to produce 50 percent more food by 2050 because we literally eat everything. The only way this could be possible is if we use our resources more carefully. However, artificial intelligence can help farmers get more land while using resources in a more sustainable way.

Issues such as climate change, population growth, and food safety concerns have prompted the industry to seek a more innovative approach to improving crop yields.

Organizations are using automation and robots to help farmers find more effective ways to protect their crops from weeds.

Artificial Intelligence Applications: Healthcare
When it comes to saving our lives, many organizations and healthcare facilities rely on artificial intelligence. There are many examples of how AI has helped healthcare patients around the world.

An organization called Cambio Health Care has developed a clinical decision support system for stroke prevention that can alert the doctor when a patient is at risk for a heart attack.

Artificial intelligence applications: games
In recent years, AI has become an integral part of the gaming industry. In fact, one of the greatest achievements of artificial intelligence is the gaming industry.

DeepMind’s AI-based AlphaGo program, famous for defeating GO World Champion Lee Sedol, is one of the most important achievements in the field of artificial intelligence.


Shortly after the victory, DeepMind created an advanced version of AlphaGo called AlphaGo Zero that defeated the predecessors against AI-AI. Unlike the original AlphaGo, which DeepMind trained over time with a lot of data and supervision, the advanced AlphaGo Zero system taught itself to master the game.

Other examples of AI in games include First Encounter Assault Recon, also known as F.E.A.R, which is a first-person video game.

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